Featured Post
How many clients should you work with at a time?
As your design studio starts building traction and your client list increases, you might be asking yourself: “How many clients should I take on at a time?” I’m answering how many clients we enjoy working with at a time, and why.
Your portfolio page: Do this, not that
How to make sure your portfolio attracts your clients and encourages conversions on your website.
Read More3 times clients are most likely to hire you
I’ve pulled together three times a client is most likely to book your services, so you can better prepare to capitalize off of these times and not be left wondering where they went.
Read MoreRepeat Clients
This past year we increased repeat client work significantly — and you know what? It just felt right.
Read MoreBest (and worst) of 2017
Another year in the books, and many lessons learned! Recapping my 2017 year (good and bad), and looking forward to what 2018 has in store.
Read MoreYour limiting factor
Keep it simple. Let’s protect our businesses from burnout, unnecessary complexities and tasks that shouldn’t take priority.
Read MoreGet the gear
A roundup of tools, software and designer must-haves for running a freelance business.
Read MoreYear-long freelance strategy
Are you a chronic multitasker? I’ll admit, I used to take pride in my ability to “multi-task,” until I recognized its downfall. Now I have an iron-clad plan to creating an annual freelance strategy that works.
Read MoreSmall business ≠ Big business
There are so many components to launching a successful freelance design business. What should you focus on first? I’m dishing one of the biggest lessons I’ve learned in my years of freelancing in the start of a new series called “studio of one.”
Read MoreWhat my designs looked like in 2010 (this is embarrassing)
Getting vulnerable over here, and sharing designs that you’ll never find in my portfolio. I’ve come a long way in just a few years in freelancing. It’s taken a lot of mistakes, hard lessons learned and a healthy dose of humility to fine tune the Spruce Rd. process into a well-oiled machine.
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Swoon-worthy design with a friction-free process.
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From Spruce Rd.
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